Video Summary
In this webinar, Ivonne Acuna demystifies Medicare marketing compliance. Discover practical strategies to navigate compliance guidelines effectively and confidently. Gain a clear understanding of communication vs marketing materials, learn best practices for developing compliant marketing content, and explore guidelines across digital platforms. Embrace compliance as an ethical marketing framework to enhance your Medicare sales approach.
Timestamps
(2:18) Intro to Compliance
Compliance video
(18:14) Communication vs. Marketing
Examples, best practices
(23:52) CMS Approval
How to get approval, sharing consent
(35:08) Different Types of Marketing
TV, Radio, Websites,
(41:05) Disclaimers
Disclaimer examples
(45:55) Q&A
Agents get their compliance questions answered
