Business Advice

Mastering Sales Techniques: Objections & Excuses

Video Summary

Learn how you can overcome objections. Mike Papuc, National Health Sales Director, shares strategies for success, diving into the psychology behind objections and effective techniques to overcome them. Learn how to build trust with clients, use clarifying questions to identify pain points, and confidently articulate the value of insurance. Discover how to overcome common objections such as affordability, and take away practical insights and actionable tips to improve your sales skills and achieve exceptional results.


(1:30) Understanding Common Objections

Common objections

(3:44) The Psychology of Objections

Psychological objections

(10:24) Techniques to Overcome Objections 

Proven techniques to overcome objections

(15:14) The LEAR Method

LEAR method examples


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