Video Conferencing 101

Zoom calls and presentations have become the norm in our daily work lives.  Whether we are hosting a presentation or participating in a meeting, we all have learned Video Conferencing 101 and how to zoom in.  So here’s some advice on how to make the most of your Zoom presentations.  Look the part Always dress  … Read more

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How to Optimize Your LinkedIn Profile

As a health or life insurance professional, you know selling insurance is all about relationships. When you have a LinkedIn, more people will be able to find your business and connect with you. And did you know creating a useful and effective LinkedIn account is easy peasy? Here are 3 simple steps to optimize your  … Read more

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Social Media Posts for Open Enrollment

October, November, and December are by far the busiest months of the year for Medicare and Health Insurance Brokers. Between sales meetings, in-person appointments, retail booths, and managing referrals, marketing sometimes falls by the wayside. Please don’t wait until things get too busy to schedule your social media posts. I want to give a big  … Read more

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5 Online Branding Tools

Looking for ways to grow your business online? There are so many great resources you can use to expand your presence online and with your clients.  From logo design, to photo storage to scheduling your social media, you can find what you need from the comforts of your own computer. Here are some of our favorite  … Read more

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How to Create Facebook Ads for Insurance Agents

Recently, many agents have asked how they can use social media to create leads for their insurance business.  As we discussed in the Minimalist Social Media article, it is important to understand that social media is not a magic solution that will satisfy all of your marketing needs. However, it can still be a very  … Read more

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Social Media Strategy: Keep it Simple

If you’re reading this post, then you are most likely an entrepreneur who has a social media presence. You dream big, you face adversity, you’re building something meaningful, you take care of people, you live free, and you stay busy. We all know that social media is increasingly important in this ever-changing industry, but you’ve  … Read more

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Why Email Marketing is Still #1 in 2021

Did you know that at least 99% of consumers check their email on a daily basis?  For over a decade, marketing experts have predicted that email marketing would be dead by 2020 and replaced with other platforms. As it turns out, they were completely wrong. If you are looking for ways to grow your insurance  … Read more

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A Time to Give Thanks

Can you believe it? The 2020 Annual Enrollment Period is almost over, and we have a lot to be thankful for. After our Medicare Roadshows I knew this was going to be the most successful selling season yet, and my expectations were exceeded! Since this week is Thanksgiving, I want to take a moment to  … Read more

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6 Ways to market yourself during the holidays and beyond

Unless you’re an insurance agent, most people are not thinking about insurance during the holidays, so it’s going to take some creative marketing to be successful. That’s why we’ve compiled this list of 6 ways to market yourself or your agency in your community. 1. Organize a community charity drive Charity drives can build a  … Read more

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Are You Asking One More Question?

“To everything there is a season.” We spend much of our day as active insurance agents working through a never-ending sales cycle, planting the seed, tending the growth of a concept or product, then hopefully harvesting a good crop of sales from our year-round effort.  Annual/Open Enrollment Periods can most certainly be considered a harvest  … Read more

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